In-practice whitening provides a professional way to brighten your teeth in a single visit. We assess your suitability and plan the process during a consultation so you know what to expect.
Led by Dr Ope Sodeinde, our team focuses on clinical precision and patient comfort.

You may feel that your teeth have lost their natural radiance. Whether you are considering a whitening treatment to remove stains or want to whiten your teeth for a specific event, the fear of sensitivity or damage is common. We use digital imaging for accurate diagnostics and treatment planning before we apply any whitening gel. This precision allows us to integrate whitening with other cosmetic dentistry in London, such as composite bonding or porcelain veneers, to achieve a balanced result. We follow standard infection control protocols throughout every whitening treatment.
Choosing the wrong whitening method can lead to permanent sensitivity or uneven results. Specialist-led planning means we check the treatment is safe for your specific dental health. This diagnosis-first approach reduces the risk of over-treating or using products that may damage your enamel.
We provide an itemised quote during your consultation so you understand the costs before any treatment begins. If you require a more permanent change to the shape or colour of your teeth, we can discuss composite veneers. For those seeking a specific professional system, we provide zoom whitening at our Primrose Hill practice.
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Many people feel hesitant about whitening due to a fear of enamel damage or the worry that results will look artificial. We address these concerns during your initial visit. A clinical assessment determines if your teeth are suitable for this method or if laser teeth whitening is a better fit for your goals. For those seeking a different approach to a brighter look, we also provide no-prep veneers.
If you feel anxious about visiting a dentist, we provide a supportive environment to make your appointment easier. We focus on a natural result that fits your features. To find out if this treatment is right for you, book a consultation.
As with our other cosmetic treatments, we assess your suitability during a consultation before any whitening begins, and explain what to expect so the process is not a surprise.
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We use digital smile design software to create a virtual preview of your new smile, so you can see the plan before we begin. We combine this with a foundation of good oral health, so beauty and function work together.
Our approach to teeth whitening and cosmetic procedures takes into account the unique facial features of each patient, aiming to keep treatment comfortable. Whether you require a whitening treatment or more complex restorative work, we plan every step to improve the overall harmony of your smile. This process is led by Dr Sodeinde, our specialist periodontist (GDC No. 104071), who leads the practice.
Beyond whitening, we offer a range of aesthetic options to restore function and confidence. These include porcelain veneers, composite bonding, and cosmetic contouring. We also offer composite veneers and no-prep veneers for those seeking specific restorative outcomes. Each plan is designed to protect your dental health while improving your appearance.
We cover safety, comfort and cost during your consultation, including how we protect your enamel and what result is realistic for your teeth.
Whether this treatment is right for you depends on your current oral health. We determine this during a clinical examination to check the process is safe for your teeth and gums.
Our specialist periodontist will assess your enamel and check for any underlying issues that might affect the result, so the whitening agent is applied correctly. To understand what happens at your cosmetic dentistry consultation and how to book, get in touch.
020 7589 7792
A consultation lets us assess your teeth and determine the most effective way to brighten them. We can also discuss combining whitening with composite bonding or cosmetic contouring to refine the shape of your smile.
We give you a written plan and an itemised quote that is yours to keep and take to any other practice. You can arrange your assessment with your specialist periodontist to determine if this treatment is right for you.
020 7589 7792

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111 Regent's Park Road, Primrose Hill, London NW1 8UR
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